Our expertise lies in the creation of merchant partnerships.

ICM has been intimately involved in the development, launch, and implementation of more than 200 successful merchant partnerships including gift card, credit card, gift certificate, debit card, marketing programs, and loyalty incentives.

Our collective incentive expertise includes research, analysis, marketing and strategic business planning, contract negotiation, and product launch. We know which merchants have identified loyalty marketing as a strategic initiative and we understand their infrastructure. Our exhaustive knowledge of the payment system marketplace and competitive activity enables us to provide an organization with straightforward business strategies.

With successful partner relationships among top establishments in the retail, grocery, restaurant, gas/oil, service, and travel industries, ICM can bring a partnership program to market quickly, effectively, and efficiently.